Amazon going into 3D mapping technology with the UpNext purchase
|We’ve seen a lot of news recently about 3d maps, especially with the announcement that Apple won’t be continuing with Google Maps. Even Google upgraded their mapping system on the Android platform. Today, we just heard that Amazon is going to be diving into the 3d mapping technology with the recent purchase of UpNext. The purchase was dealt at 2.5 million dollars and it is just enough to get Amazon deep into the mapping and geographical analysis market. There have been rumours already that Amazon might be including their new mapping engine on their new tablets, but nothing is confirmed yet.
The UpNext mapping technology has a database of fifty cities, with perfect street navigation and building representation. You can say that Amazon got a good deal, as they have a solid mapping foundation which they just need to work on, in order to improve. Apple seems like they are well underway with their new 3d maps, as they have completely cut ties with Google. The Google Maps application on the Apple devices was quite the catch, but it seems that Apple might have something a little more interactive. You can surely expect their new map to be included with Siri, for voice activated commands and search features.
With Google Maps and Apple taking on a full 3D approach, Amazon is surely going to have some major competition. We all know that it is going to take a lot of innovation and advancement to see Amazon far ahead of the latter two companies. All we can do now is just wait and see what Amazon spins with the UpNext mapping system.